Readiness Is Not Motivation
Most organisations still treat readiness as a motivational issue.
But readiness has nothing to do with enthusiasm. It’s a structural condition.
People are ready when:
the load is proportioned
the direction is clear
the system is coherent
the expectations are aligned
the environment supports the behaviour
Motivation is a spark. Readiness is the architecture that allows the spark to become movement.
If you want people to move, don’t start with inspiration. Start with structure.
Readiness is not a feeling. It’s a condition.